hola hola

With over years of experience in both agency and freelance work, I focus on thoughtful, custom design that brings clarity and personality to each project. My work spans brand identities, digital campaigns, illustrations, and print materials, always with the goal of creating cohesive visual solutions that connect with people.

Originally from Pennsylvania and raised in South Carolina, I’ve carried a love for art since childhood, fueled by curiosity, creativity, and hands-on projects. That passion led me to earn a degree in Visual Communication with a focus on Graphic Design from Winthrop University.

At ByFarr Design, I explored photography, stop-motion animation, and design while contributing to community-centered projects like Fig Columbia and Aiken Magazine. These experiences gave me a foundation in collaboration and storytelling through design.

In 2021, I moved to Charlotte, NC, starting as a Junior Designer at Yellow Duck Marketing and growing into my current role as Digital and Graphic Designer. I now specialize in building cohesive brands and designing across web, print, and digital platforms. Illustration has also become a key part of my work, and I love creating distinctive drawings in Procreate for branding, product design, and beyond—always tying back to my roots in sketchbooks and storytelling.

Beyond client work, I’ve supported causes close to my heart by creating visuals and volunteering with First Gen Success, a college access program for first-generation high school girls, and by designing event branding for Catawba Lands Conservancy’s Pop Up Picnic fundraiser celebrating Charlotte’s trails and green spaces. I also enjoy taking on one-off creative projects for local shows and a hiking club.

Outside of design, I love exploring thrift stores, spending time with friends and family, dancing, sharing meals, traveling to national parks or historical sites, and relaxing with a good movie (yes, that means the The Twilight Saga).

Awards and Recognitions
First Recipient of the AIGA CLT Design Continuum Fund/ AIGA WorldStudio Scholarship 2018

6th Annual Beer and Branding AIGA CLT/UltiMutt Twist- 3rd Place
7th Annual Beer and Branding AIGA CLT/Komorebi - Runner Up

I went hiking.

and also, let’s talk if you are looking for…

branding or illustrations for an antique business

illustration of buildings with historical value

funky t-shirt design